Avatara

Package design for a luxury skincare and cosmetics brand.

Avatara is a full-scale skincare line of face masks targeting a wide range of common skin ailments, from dry and dull to blemished and uneven. Recognized for its award-winning Tencel sheet face mask, and available at Target, the brand is bright and colorful as well as delicate and feminine. I worked to craft packaging for the brand that would combine the various brand elements to engage users with unique skincare needs while maintaining a throughline to the overarching brand.

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Package Design and Product Development